Frequently Asked Questions - Simply Essentials
What does “cage free” mean?

Our chickens are never confined to cages, they are raised in wide-open barns so they have space to eat, drink and lie down.

Why is a proprietary flaxseed diet important?

We add a percentage of flaxseed into the diet of our cattle and chicken which is good for them and even better for you. In fact, our proprietary flaxseed diet boosts the Omega-3’s by up to 350% and lowers cholesterol levels of our meat by as much as 40%. It is important to know the diet our animals receive still contains corn and other nutritious vegetables that are needed for a balanced diet.

Why is a vegetarian diet important?

We believe what we feed our animals truly matters, that’s why our cattle and chickens are kept to a strictly vegetarian diet and never fed animal by-products. Since they are both strict herbivores, or plant eaters, it’s important for their health and well-being that animal by-products not be introduced to their feeding system.

What does “All Natural” really mean?

Most people assume “All Natural” claims refer to how the animals were raised or fed, but in reality it’s about how they were processed. To receive “All Natural” or “Natural” status, the protein must not have been injected with artificial ingredients or colors as it was processed.

Our proteins are never injected with additives, preservatives or color at any time, which means when you buy Simply Essentials beef or chicken you’re getting 100% natural with minimal processing.

What does “Air-Chilled” mean and why is it better?

When chickens are processed they need to be cooled. The conventional method for doing this is immersing the chickens in a large chlorine water bath; not only does this allow for the potential for cross-contamination, the water is absorbed into the meat. By contrast, Air-Chilled chicken is treated individually and is allowed to air cool in a series of cold chambers of purified air. Not only is Air-Chilling sanitary and better for the environment (saving 100,000 gallons of water a day), it produces 100% mouthwatering, flavor-packed chicken.

How does the proprietary flaxseed diet affect taste?

Our simple, natural* feed produces nutritious chicken and beef that tastes great, too. Our unique marbling in every cut of beef ensures each bite is juicy, tender and full of flavor.

What is your approach to sustainability?

When it comes to the environment we believe in doing the right thing, even if it takes more time or costs more money. That’s why our cattle and chicken are raised right where their food is grown, which means we don’t have to truck feed long-distances to them. Also, by Air-Chilling our chicken we save over 100,000 gallons of water a day.

Can I purchase your products online?

Unfortunately, our delicious beef and chicken are currently not available online. But don’t let that stop you from enjoying them– to find a store that sells our products near you, please visit the Where to Enjoy page on our website.

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